More than just websites.
Relationship insurance.
When a client's website goes wrong, they don't just drop the $500 digital package. They drop the $5,000 / $15,000 / $50,000 media schedule too. LeadZilla Pro makes sure that never happens.
The math nobody talks about.
Your sales team closes a $5,000 / $15,000 / $50,000/month media schedule. The client adds a $500 website. Sounds like easy money. But that website becomes a liability faster than you think.
You hire an outside developer.
The site gets built. But now you're at their mercy. They control the hosting. They control the CMS. They lock you out of analytics and client data. When something goes wrong, they're slow to respond and impossible to hold accountable. And your client doesn't blame the developer. They blame your station.
- You lose hosting control
- You lose access to analytics and client data
- You lose leverage when things go sideways
- You get blamed anyway
You build it in-house.
Someone on your team handles it. It works fine until a page breaks, an update gets missed, or a plugin crashes the site at 6am. Now your AE is playing tech support instead of selling, and the client is questioning the entire relationship.
- Your AE becomes the help desk
- Your team owns every plugin failure
- Your nights belong to emergency tickets
- Your sales floor stops selling
The ending is the same.
The client gets frustrated. And frustrated clients don't just cancel the $500 website. They cancel the $15,000 media schedule, the digital campaigns, the whole relationship.
What if you had a partner
you could blame?
LeadZilla Pro is a managed website service built specifically for broadcasters. We build, host, and maintain your clients' websites on WordPress, and we keep your sales team looped into everything we do. But here's what makes us different: if something goes wrong on the digital side, point at us.
The client gets upset.
Website issue. Underperforming campaign. Anything digital that has them frustrated. They call your AE first, because that's the relationship they trust.
Your AE says "That's on Leadzilla, want me to get them on the phone and figure out what the deal is?"
We take the call. We take the heat. We work directly with the client to make it right. Behind the scenes, we coordinate with your team on what actually happened, but the client's frustration stays pointed at us.
The schedule stays on the books.
Your AE stays clean. Your station's reputation stays intact. The client's trust in you never wavers. The $15,000/month media schedule keeps running.
We'd rather you lose a $500 website
than a $5,000 / $15,000 / $50,000 media schedule.
A website partner that works with your station,
not around it.
LeadZilla Pro is built for the way local media sales actually works. Here's what the partnership looks like, from day one.
Your AE closes the deal.
Your sales team sells the website as part of the client's media package. You position it however works best for your pitch. We provide talking points, a one-pager, and pricing that's simple to explain: $500/month, everything included.
We hop on a call with you and the client.
Once the client signs on, we schedule a quick kickoff call. We learn the client's business, gather their content and assets, and set timeline expectations. Your AE stays in the loop from the very first conversation.
We build the site.
A custom WordPress site, tailored to the client's business. No templates. No cookie-cutter layouts. Hosted on our managed platform with enterprise-grade security, speed optimization, and daily backups. Typical turnaround: 2 to 4 weeks from kickoff to launch.
We connect the data.
Every site gets Google Analytics 4, Google Tag Manager, and Google Search Console configured and connected. Your station has full visibility into the client's website performance. No locked-out dashboards. No hidden data. Everything is transparent.
We maintain it. You stay looped in.
After launch, we handle all ongoing maintenance: security updates, plugin management, hosting, and up to one hour of content edits per month. Your sales team receives updates on every piece of work we do. You're never surprised. The client never wonders who's in charge.
If something goes wrong, we take the blame.
This is the part that changes everything. If a client gets upset about their website, a digital campaign, or anything on the digital side, your team has a simple play: point at us. We engage with the client, take responsibility, and work to resolve it. Behind the scenes, we coordinate with your team on what actually happened. But as far as the client knows, LeadZilla Pro owns the problem. Your AE stays clean. Your station's reputation stays intact. And the media schedule stays on the books.
What your station gets
- A professional website offering you can sell to any client without building or managing it yourself
- Full visibility into every client site, every communication, every piece of work
- A partner who will never lock you out of data, dashboards, or client relationships
- A designated shield that protects your revenue when digital issues arise
What your client gets
- A professionally built, mobile-responsive WordPress website
- Reliable hosting with enterprise-grade security and daily backups
- Ongoing maintenance and support without managing a vendor themselves
- Direct support with predictable response times, not radio silence
Everything your clients need.
Nothing your team has to worry about.
Custom builds. Enterprise hosting. Real maintenance. Full visibility. And one human you can blame.
A custom site, not a template.
- Custom WordPress design, built from scratch
- Page speed and mobile responsiveness optimized
- SEO best practices baked in
Enterprise infrastructure.
- Managed WordPress hosting on WP Engine
- Enterprise-grade security, monitored 24/7
- Daily backups, recovery in minutes
Ongoing, hands-off.
- Security and plugin updates handled by us
- Up to 1 hour of content edits per month
- Your sales team sees every change
Full data transparency.
- Google Analytics 4 setup and connected
- Google Tag Manager configured
- Google Search Console connected
One human you can blame.
web vendor won't sell you "Point at us."
Relationship insurance for your most valuable clients.
No setup fees. No tiers. No surprise invoices. Six-month initial commitment, then month-to-month.
We've spent years inside broadcast.
We've watched this happen too many times.
We know the sales floor. We know what it's like to fight for a schedule, close the deal, and build a relationship with a client over months of consistent performance.
We also know how fast that relationship can fall apart over something that should be simple: a website.
We kept seeing the same thing happen. An outside developer locks the station out of analytics. An in-house build crashes at 6am and the AE spends the morning playing tech support instead of selling. A client calls frustrated, the GM has nobody to point at, and a $500 problem turns into a $15,000 loss.
We built LeadZilla Pro because that's a terrible trade. Stations shouldn't have to choose between risky vendor relationships and doing it themselves. They need a partner who builds great websites, keeps them in the loop, and is willing to take the heat when things go wrong.
That's us. We work with your station, not around it. And if a client ever gets upset about anything on the digital side, you point at us. We'll absorb it, fix it, and make sure your client relationship stays intact.
Because we'd rather you lose a $500 website than a $15,000 schedule. Every single time.
Ready to stop losing clients
over websites?
15 minutes. That's all we need to show you how LeadZilla Pro protects your revenue.
Just a conversation.
no hard feelings.
in development.
